Need to conduct user research? There's no shortage of options across budgets and desired levels of engagement.
We built a model to help researchers understand the costs (time and money) of traditional qualitative research—and break down how you can affordably scale your practice using remote tools.
Use it to help you plan your next user research projects and understand how to get the most out of your time/resources dedicated to running research.
- Estimated costs of fieldwork, recruiting and analysis in traditional qualitative research
- Benchmarks for time and money spend on each stage of a qual project
- Ways in which you can speed up timelines and reduce spend on research